Cookie Policy
Begriffsbestimmung
Cookies sind Textdateien, die von einer Website auf Ihrem Endgerät abgelegt bzw. dort ausgelesen werden. Sie enthalten Buchstaben- und Zahlenkombinationen, um z.B. bei einer erneuten Verbindung zur Cookie-setzenden Website den Nutzer und seine Einstellungen wiederzuerkennen, das Eingeloggt-Bleiben in einem Kundenkonto zu ermöglichen oder ein bestimmtes Nutzungsverhalten statistisch zu analysieren.
Die WebStorage Technik ermöglicht es, Variablen und Werte lokal im Browser-Cache des Nutzers zu speichern. Die Technik umfasst sowohl den sog. "sessionStorage", der bis zum Beenden des Browser-Tabs gespeichert bleibt, wie auch den "localStorage", der so lange im Cache des Browsers gespeichert wird, bis der Cache vom Nutzer geleert wird. Die localStorage Technik ermöglicht es u.a., den Nutzer und seine Einstellungen bei dem Aufruf unserer Website wiederzuerkennen.
Neben technisch unbedingt erforderlichen Cookies werden mit Ihrer Einwilligung auch Cookies gespeichert und ausgelesen, die zusätzliche Funktionen und Dienste steuern und Verarbeitungsvorgänge ermöglichen. In unseren Datenschutzinformationen finden Sie neben Definitionen zu den Zwecken, Datenkategorien und Grundlagen für die Datenübermittlung in Drittländer auch die datenschutzrechtlichen Informationen (DSGVO, BDSG) zu den durch die Cookies gesteuerten Verarbeitungsvorgängen.
In dem folgenden Abschnitt erhalten Sie Informationen zu den von uns verwendeten Cookies und ähnlichen Technologien (im Folgenden nur noch „Cookies“), die wir auf Basis Ihrer Einwilligung i.S. des § 25 Abs. 1 TTDSG ausspielen.
Unbedingt erforderliche Cookies
| Unbedingt erforderliche Cookies | ||||
| Name | Description | Category | Provider | Duration |
| _orig_referrer | This cookie is generally provided by Shopify and is used to track landing pages. | Essential | Shopify | 2 weeks |
| _landing_page | This cookie is generally provided by Shopify and is used to track landing pages. | Essential | Shopify | 2 weeks |
| _ab | This cookie is generally provided by Shopify and is used in connection with access to the admin view of an online store platform. | Essential | Shopify | 2 years |
| _secure_session_id | This cookie is generally provided by Shopify and is used to track a user's session through the multi-step checkout process and keep their order, payment and shipping details connected. | Essential | Shopify | 24 hours |
| cart | This cookie is generally provided by Shopify and is used in connection with a shopping cart. | Essential | Shopify | 2 weeks |
| cart_sig | This cookie is generally provided by Shopify and is used in connection with checkout. It is used to verify the integrity of the cart and to ensure performance of some cart operations. | Essential | Shopify | 2 weeks |
| cart_ts | This cookie is generally provided by Shopify and is used in connection with checkout. | Essential | Shopify | 2 weeks |
| cart_ver | This cookie is generally provided by Shopify and is used in connection with the shopping cart. | Essential | Shopify | 2 weeks |
| cart_currency | This cookie is generally provided by Shopify and it is set after a checkout is completed to ensure that new carts are in the same currency as the last checkout. | Essential | Shopify | 2 weeks |
| checkout_token | This cookie is generally provided by Shopify and is used in connection with a checkout service. | Essential | Shopify | 1 year |
| storefront_digest | This cookie is generally provided by Shopify and it stores a digest of the storefront password, allowing merchants to preview their storefront while it's password protected. | Essential | Shopify | 2 years |
| cookieconsent_status | This cookie is associated with the app Consentmo GDPR Compliance and is used for storing the customer's consent. | Essential | Consentmo GDPR Compliance | 1 year |
| cookieconsent_preferences_disabled | This cookie is associated with the app Consentmo GDPR Compliance and is used for storing the customer's consent. | Essential | Consentmo GDPR Compliance | 1 day |
| _shopify_m | This cookie is generally provided by Shopify and is used for managing customer privacy settings. | Essential | Shopify | 1 year |
| _shopify_tm | This cookie is generally provided by Shopify and is used for managing customer privacy settings. | Essential | Shopify | 30 mins |
| _shopify_tw | This cookie is generally provided by Shopify and is used for managing customer privacy settings. | Essential | Shopify | 2 weeks |
| _tracking_consent | This cookie is generally provided by Shopify and is used to store a user's preferences if a merchant has set up privacy rules in the visitor's region. | Essential | Shopify | 1 year |
| tracked_start_checkout | This cookie is generally provided by Shopify and is used in connection with checkout. | Essential | Shopify | 1 year |
| _customer_account_shop_sessions | Used in combination with the _secure_account_session_id cookie to track a user's session for new customer accounts | Essential | Shopify | 30 days |
| _secure_account_session_id | Used to track a user's session for new customer accounts | Essential | Shopify | 30 days |
| _shopify_country | For shops where pricing currency/country set from GeoIP, that cookie stores the country we've detected. This cookie helps avoid doing GeoIP lookups after the first request. | Essential | Shopify | session |
| _storefront_u | Used to facilitate updating customer account information. | Essential | Shopify | 1 min |
| _cmp_a | Used for managing customer privacy settings. | Essential | Shopify | 1 day |
| c | Used in connection with checkout. | Essential | Shopify | 1 year |
| checkout | Used in connection with checkout. | Essential | Shopify | 4 weeks |
| customer_account_locale | Used in connection with new customer accounts | Essential | Shopify | 1 year |
| dynamic_checkout_shown_on_cart | Used in connection with checkout. | Essential | Shopify | 30 mins |
| hide_shopify_pay_for_checkout | Used in connection with checkout. | Essential | Shopify | session |
| shopify_pay | Used in connection with checkout. | Essential | Shopify | 1 year |
| shopify_pay_redirect | Used in connection with checkout. | Essential | Shopify | 1 hour, 3w or 1y depending on value |
| shop_pay_accelerated | Used in connection with checkout. | Essential | Shopify | 1 year |
| keep_alive | Used in connection with buyer localization. | Essential | Shopify | 2 weeks |
| source_name | Used in combination with mobile apps to provide custom checkout behavior, when viewing a store from within a compatible mobile app. | Essential | Shopify | session |
| master_device_id | Used in connection with merchant login. | Essential | Shopify | 2 years |
| previous_step | Used in connection with checkout. | Essential | Shopify | 1 year |
| discount_code | Used in connection with checkout. | Essential | Shopify | session |
| remember_me | Used in connection with checkout. | Essential | Shopify | 1 year |
| checkout_session_lookup | Used in connection with checkout. | Essential | Shopify | 3 weeks |
| checkout_prefill | Used in connection with checkout. | Essential | Shopify | 5 mins |
| checkout_queue_token | Used in connection with checkout. | Essential | Shopify | 1 year |
| checkout_queue_checkout_token | Used in connection with checkout. | Essential | Shopify | 1 year |
| checkout_worker_session | Used in connection with checkout. | Essential | Shopify | 3 days |
| checkout_session_token | Used in connection with checkout. | Essential | Shopify | 3 weeks |
| cookietest | Used to ensure our systems are working correctly | Essential | Shopify | 1 min |
| order | Used in connection with order status page. | Essential | Shopify | 3 weeks |
| identity-state | Used in connection with customer authentication | Essential | Shopify | 1 day |
| card_update_verification_id | Used in connection with checkout. | Essential | Shopify | 1 day |
| customer_account_new_login | Used in connection with customer authentication | Essential | Shopify | 20 mins |
| customer_account_preview | Used in connection with customer authentication | Essential | Shopify | 7 days |
| customer_payment_method | Used in connection with checkout. | Essential | Shopify | 1 hour |
| customer_shop_pay_agreement | Used in connection with checkout. | Essential | Shopify | 20 s |
| pay_update_intent_id | Used in connection with checkout. | Essential | Shopify | 20 mins |
| localization | Used in connection with checkout. | Essential | Shopify | 2 weeks |
| profile_preview_token | Used in connection with checkout. | Essential | Shopify | 5 mins |
| login_with_shop_finalize | Used in connection with customer authentication | Essential | Shopify | 5 mins |
| preview_theme | Used in connection with the theme editor | Essential | Shopify | session |
| shopify-editor-unconfirmed-settings | Used in connection with the theme editor | Essential | Shopify | 16 hours |
| wpm-test-cookie | Used to ensure our systems are working correctly. | Essential | Shopify | session |
Marketingdienste
Meta Custom Audiences ("Meta Pixel")
Zweck der Verarbeitung: Werbung und personalisierte Marketingmaßnahmen auf Basis Ihrer Daten, die wir an Facebook über den Modus „erweiterter Abgleich“ übermitteln (unabhängig davon, ob Sie einen Meta (Facebook, Instagram)-Account besitzen), Analyse und Performance-Messung sowie Optimierung von Produkten und/oder Diensten
Rechtsgrundlage: § 25 Abs. 1 TTDSG
Datenkategorien: Stammdaten, Kontaktdaten,Verbindungsdaten und Nutzungsdaten,
Empfänger der Daten: Meta Platforms Ireland Ltd, 4 Grand Canal Square Grand Canal Harbour Dublin 2 Irland
Beabsichtigte Drittlandübermittlung: Im Einzelfall USA und andere Drittländer (Standarddatenschutzklauseln der EU-Kommission, Angemessenheitsbeschlüsse)
Angaben zu den Cookies und ähnlichen Technologien:
| Marketingdienste | ||||
| Name | Description | Category | Provider | Duration |
| IDE | This domain is owned by Doubleclick (Google). The main business activity is: Doubleclick is Googles real time bidding advertising exchange | Marketing And Retargeting | Google DoubleClick | 2 years |
| GPS | This cookie is associated with YouTube which collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites. | Marketing And Retargeting | Youtube | 1 session |
| PREF | This cookie, which may be set by Google or Doubleclick, may be used by advertising partners to build a profile of interests to show relevant ads on other sites. | Marketing And Retargeting | Youtube | 8 months |
| BizoID | This is a Microsoft MSN 1st party cookie to enable user-based content. | Marketing And Retargeting | 1 month | |
| _fbp | Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers. | Marketing And Retargeting | Meta Platforms, Inc. | 3 months |
| __adroll | This cookie is associated with AdRoll | Marketing And Retargeting | Adroll Group | 1 year |
| __adroll_v4 | This cookie is associated with AdRoll | Marketing And Retargeting | Adroll Group | 1 year |
| __adroll_fpc | This cookie is associated with AdRoll | Marketing And Retargeting | Adroll Group | 1 year |
| __ar_v4 | This cookie is associated with AdRoll | Marketing And Retargeting | Adroll Group | 1 year |
Analyse und Performance-Messung
Google Analytics
Zweck der Verarbeitung: Analyse und Performance-Messung sowie Optimierung von Produkten und/oder Diensten, Werbung und personalisierte Marketingmaßnahmen
Rechtsgrundlage: § 25 Abs. 1 TTDSG
Datenkategorien: Verbindungsdaten, Nutzungsdaten, ggf. Inhaltsdaten
Empfänger der Daten: Google Ireland Ltd., Gordon House, Barrow Street Dublin 4 Irland
Beabsichtigte Drittlandübermittlung: Im Einzelfall USA und andere Drittländer (Standarddatenschutzklauseln der EU-Kommission, Angemessenheitsbeschlüsse)
Angaben zu den Cookies und ähnlichen Technologien:
| Analyse und Performance-Messung | ||||
| Name | Description | Category | Provider | Duration |
| _s | This cookie is associated with Shopify's analytics suite. | Reporting and Analytics | Shopify | 30 mins |
| _shopify_fs | This cookie is associated with Shopify's analytics suite. | Reporting and Analytics | Shopify | 30 mins |
| _shopify_s | This cookie is associated with Shopify's analytics suite. | Reporting and Analytics | Shopify | 30 mins |
| _shopify_sa_t | This cookie is associated with Shopify's analytics suite concerning marketing and referrals. | Reporting and Analytics | Shopify | 30 mins |
| _shopify_sa_p | This cookie is associated with Shopify's analytics suite concerning marketing and referrals. | Reporting and Analytics | Shopify | 30 mins |
| _shopify_y | This cookie is associated with Shopify's analytics suite. | Reporting and Analytics | Shopify | 1 year |
| _y | This cookie is associated with Shopify's analytics suite. | Reporting and Analytics | Shopify | 1 year |
| _ga | This cookie name is associated with Google Universal Analytics | Reporting and Analytics | Google Analytics | 2 years |
| _gat | This cookie name is associated with Google Universal Analytics | Reporting and Analytics | Google Analytics | 1 minute |
| _s | This cookie is associated with Shopify's analytics suite. | Reporting and Analytics | Shopify | 30 mins |
Funktionale Dienste
YouTube
Zweck der Verarbeitung: Werbung und personalisierte Marketingmaßnahmen, Nutzer-, Interessenten- und/oder Kundenbetreuung
Rechtsgrundlage: § 25 Abs. 1 TTDSG
Datenkategorien: Verbindungsdaten, Nutzungsdaten
Empfänger der Daten: Google Ireland Ltd., Gordon House, Barrow Street Dublin 4 Irland
Beabsichtigte Drittlandübermittlung: Im Einzelfall USA und andere Drittländer
Angaben zu den Cookies und ähnlichen Technologien:
| Funktionale Dienste | ||||
| Name | Description | Category | Provider | Duration |
| _gid | This cookie name is associated with Google Universal Analytics | Functional | Google Analytics | 1 day |